WEBSITE DESIGN AND BUILD
Armed with all the facts about Kingstons’ track record, internal values and capabilities, we developed a strategy that informed our design process. The new logo we created is a K constructed from triangles, a shape aligned with structural strength in the construction industry. A colour palette of clear blue, white and grey speaks of tradition and trust in a contemporary way.
Every aspect of Kingstons’ public and internal image was covered during this brand refresh exercise. As a detail-oriented company, they recognised there was no point creating a new brand unless it rolled out across all communication channels. The result has been in the market since 2012 and continues to support Kingstons’ position as an innovative, highly capable firm that helps major construction and infrastructure projects come to life.