Does your brand need to evolve? Do you want to create a brand from the ground up? Or maybe you have multiple overlapping brands that need better differentiation? Brand Counsel is an experienced brand design agency in Auckland. We create or transform brands based on customer needs, competitor positions and market opportunities.
Does your brand need to evolve? Do you want to create a brand from the ground up?
Branding is about the total customer experience. It includes the obvious things – like your logo, tagline, website, signage and stationery – and it also covers the not-so-obvious things, such as your values, back story and language style.
A great website begins with a carefully considered plan that is tied firmly to your business objectives. What does your site need to do? The purpose of your site will drive content and design decisions, helping you to influence visitor behaviour and shape outcomes.
Ink on paper has been helping people to get their message across for more than 600 years, and print continues to be a powerful communication channel – even with the growth of the online world. Humans are tactile creatures; we enjoy the feel of paper.
Effectively expressing your brand on the inside and outside of your business premises is important for your internal culture, as well as your customers. We’ll help your brand come to life through signage, as-well-as artful use of brand palette colours and textures.