Barter Law

Brand update for legal firm

Barter Law are a longstanding North Shore legal practice that punches well above their weight in litigation circles. Their management team approached us for a brand refresh because the firm’s public image didn’t reflect its reputation for leader-thinking. Our brand strategist Alissa Wheatley was originally a lawyer, so she was a natural choice to lead this project.

REQUIREMENTS

 

Elements of surprise

After laying a solid foundation of strategy, we took Barter Law’s dated 1980s brand assets and gave them a contemporary makeover. Bold use of salmon pink and navy (echoing the Financial Times) makes the firm unforgettable, while an intriguing diagonal maze-patterned B and L forms in the logo suggest the multiple skill set – complex litigation, sound commercial advice, practical solutions – that Barter Law is known for.

Ready for the future

Barter Law’s evolved brand assets present the firm as a force to be reckoned with in dispute resolution, commercial law, property law and employment law. Our designs were implemented across all stationery and signage. We also planned and built their responsive website.

Lets talk : 09 445 7444

For a free consultation contact us now

ADDRESS

PHONE

EMAIL

REQUEST CALL BACK

Level 3, 87 Albert Street,
Auckland CBD

PO Box 32 278, Devonport

Auckland 0744

Studio: 09 445 7444

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